Friday, September 11, 2009

Veritas Communications Promotes Lynn Eastep to Senior Vice President, com.motion North America

As managing director at com.motion HQ here in Toronto, I am honoured to be the one who gets to announce the promotion of Lynn Eastep from General Manager to Senior Vice President for com.motion North America. Lynn is an absolute firecracker, as anyone who has had the fortune of meeting her will testify, and we are thrilled for her in her new position. Lynn will continue to add exponential value to all of our clients, particularly when it comes to integrating online and offline Word of Mouth. With more than 15 years of digital communications experience, Lynn has delivered award-winning and sophisticated marketing solutions for Fortune 500 corporations, major government agencies, nonprofit organizations, and household-name consumer brands.

Lynn is connected to the industry and trend and is a strategic thinker with intense curiosity. She is, without doubt, an eclectic user of information, and to call her an engaging storyteller would be doing her a disservice! She is a team player who is passionate, curious, positive, and courageous.

The full news release is below, but if you would like more information, on Lynn or on com.motion, please let me know.

You can find Lynn online on Twitter as @lynneastep or connect on LinkedIn or just peruse her excellent blog posts on our com.motion blog.


---

Toronto, September 11, 2009 --- Beverley Hammond, president of Veritas Communications today announced the promotion of Lynn Eastep to the position of Senior Vice President of com.motion North America, the agency’s growing social media and online communications practice.

Eastep, whose most recent position was General Manager, will oversee the practice that offers a full spectrum of social media and digital strategies to clients. She will also be responsible for business development across North America.

Prior to joining com.motion, Eastep held the position of Senior Vice President and Partner for Fleishman-Hillard Digital, where she drove social media program development for such clients as Nestle, AT&T, and Novartis. Prior to that she worked for UK-based Imperial Chemical Industries (ICI) as Director, Internet Marketing for North America, and has been Webmaster for Progressive Insurance Corporation, the third largest insurance provider in the U.S.

She is the recipient of numerous industry awards including Silver Anvils from the Public Relations Society of America (PRSA), ADDY® Awards from the American Advertising Federation (AAF) and a Vision Award of Merit from the International Association of Business Communicators (IABC) and the Shop.org Innovation award.

“In her time at com.motion, Lynn has made a real difference for our clients business and for ours. She is known as a builder in the social and digital space, having spent many years – long before its emergence into the mainstream – developing smart, results-focused digital campaigns for major brands,” said Hammond. “She is an expert at grassroots community building and transferring those communities into results for brands by bringing digital ideas to life in traditional mediums from PR to Word of Mouth (WOM) marketing.”

About com.motion NA

The North American organization, com.motion helps businesses and brands amplify their marketing messages through the effective use of online communications channels. Our in-depth, collaborative approach builds strategic, successful online programs that connect our clients with their stakeholders in the places where they convene. As a practice of Veritas Communications we are able to design strong, integrated programs for a growing list of clients including Canada Dry Motts, Diageo and SUBWAY. com.motion is Toronto-based with a satellite office in Cleveland. Veritas Communications Inc. a member of the MDC Partners network (TSX and Nasdaq: MDCA).

-30-

For more information please contact:

Ed Lee

Managing Director, com.motion

lee@causeacommotion.com

http://bloggingmebloggingyou.wordpress.com

www.twitter.com/edlee

416 482-2154

No comments: