I was asked to be on Business News Network's show "Headline" last night to talk about the use of social media by businesses.
We were preceded by com.motion’s founder, Keith McArthur (now Senior Director for Social Media and Digital Communications at Rogers Communications) and ING Direct Canada’s CEO, Peter Aceto – check out their piece as well.
Here is the video, featuring Howard Green, Bob Pearson and myself having a great discussion.
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Ed Lee
at
11:17 AM
com.motion connects you with your stakeholders using online and social media. We help brands and organizations to amplify their marketing and communications efforts through influencer relations, social networking and search engine marketing. We monitor online conversations about a product, service or issue, identify the right strategy for word-of-mouth and online PR, and activate that strategy through an arsenal of strategically deployed social media tools.
To learn more about how we can help your brand or organization excel through measurable social media, contact
I’ve been working in or around the social media revolution since 2005 and I am grateful to be exploring this new media landscape with com.motion’s clients. As managing director, my role is to guide our clients through the use of new technologies and to provide innovative ways to engage their stakeholders online. Shiny new Web 2.0 toys are great to play with but our recommendations are always strategic and focused on reaching the right people, with the right message across the right channels.
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